Tourism organizations, boutique hotels, and Destination Marketing Organizations (DMOs) must ensure their digital infrastructure is accessible to all travelers.
A legally compliant tourism website requires that visually or mobility-impaired users can independently research attractions, read itineraries, compare prices, and complete the booking process. If your booking engine, reservation calendar, or virtual property tour cannot be navigated using only a keyboard or a screen reader, you are in violation of the ADA.
For regional DMOs funded by local governments, compliance is even stricter; under recent Department of Justice rulings regarding Title II of the ADA, these entities and their vendors face strict deadlines to achieve mandatory WCAG 2.1 AA technical compliance by 2026 or 2027.
