3 - Build & Launch

Custom WordPress websites built for growth and accessibility.

We design and build high-performance WordPress websites with accessibility, SEO, lead generation, and long-term ownership built into the foundation.

Why custom WordPress is the better foundation for accessible websites

Template-based and AI-generated website builders can be fast, but they often limit how much control you have over structure, performance, accessibility, and long-term ownership. For businesses that rely on leads, bookings, forms, search traffic, or legal trust, the foundation matters.

Accessibility control:
We can structure headings, forms, menus, landmarks, and content in a way that supports keyboard users and assistive technologies.
Performance and SEO:
A custom build gives us more control over code quality, page speed, schema, content hierarchy, and technical SEO.
Ownership:
Your WordPress website belongs to you. You are not locked into a closed platform or monthly builder ecosystem.

Let the IRS help fund your new website

Did you know that building a new, accessible website from scratch can qualify for federal tax incentives? Under IRS Section 44 (the Disabled Access Credit), eligible small businesses can claim a 50% tax credit up to $5,000 annually for expenditures related to providing digital accessibility.

When you invest in a custom ADA-compliant build with Ideary Works, we provide the documentation needed to help you significantly offset your development costs.

Let’s check your ROI!

1. Your Investment

Select a Service (1st Yr Value)

Custom Investment (in USD)

Tax Eligible: < $1M gross revenue last year OR < 30 full-time employees.

2. Business Metrics

Avg. Client Value / LTV (in USD)

Monthly Traffic

Conversion Rate (%)

1st Yr Investment

ADA Tax Credit

-$0

Final Net Cost

Est. Annual Revenue Lift

SEO + Market Expansion

Estimated opportunity, not a guarantee. Your actual results depend on traffic, offer, competition, implementation quality, and conversion rate.).

Risk Mitigated: Avoids ~$20k+ in ADA lawsuit settlements and legal fees.

Select a service and enter your metrics to see your custom projection.

Essential Accessible Website

Best for: Local service businesses and consulting firms needing a secure, professional online presence.

Starting at: $2,500 (Qualifies for up to $1,250 in IRS Tax Credits)

Up to 5 custom-designed pages (Home, About, Services, Contact)
Accessibility-focused HTML structure
Mobile-responsive design
Basic on-page SEO setup
Standard accessible contact forms
Accessibility Statement

Professional Growth Website

Best for: Mid-sized businesses, law firms, and medical practices requiring deeper functionality.

Starting at: $8,500 (Qualifies for up to $4,250 in IRS Tax Credits)

Up to 15 custom pages
Advanced accessible lead-generation forms
Dynamic blog/news section setup
Advanced SEO structure (Schema.org integration)
Custom keyboard-navigable menus
2 hours of CMS training for your staff

Premium Commerce & Hospitality Website

Best for: Boutique hotels, luxury real estate brokers, and eCommerce brands.

Starting at: $12,000+ (Qualifies for the maximum $5,000 IRS Tax Credit)

Unlimited scalable pages
Fully accessible WooCommerce integration or Booking Engine API connections
Accessible complex filtering systems (for properties/rooms)
Advanced multimedia formatting (accessible video players)
Rigorous QA testing with real screen-reader technology

Frequently asked questions about custom web development

What makes a custom WordPress website different from an AI or template builder?

AI and template builders can be useful for simple sites, but they often limit control over code structure, accessibility, performance, and ownership. We use custom WordPress when a business needs a website that can support accessible forms, scalable content, technical SEO, lead generation, and long-term growth.

Will an accessible website look boring?

Absolutely not. True accessibility happens behind the scenes in the source code. While we ensure high color contrast and readable fonts, our design team specializes in creating visually stunning, premium aesthetics that perfectly reflect your luxury brand.

Do I own the website after it is built?

Yes. Because we build on the open-source WordPress platform, you own 100% of your website files and content once the project is paid in full. There is no vendor lock-in.

How do you ensure the new site stays compliant after it launches?

Building the site is Pillar 3, but maintaining it is Pillar 4 (Protect & Maintain). Because websites are dynamic, we offer ongoing Care & Compliance packages to monitor your site, run regular audits, and ensure any new content you add remains fully WCAG compliant.

Ready to plan your accessible WordPress website?

Tell us what you want to build, and we’ll recommend the right package, accessibility approach, and next steps for your project.